Master of Arts in Technology and CommunicationSchool of Media and Journalism, University of North Carolina at Chapel Hill
Our Faculty are Amazing
Andy Bechtel »faculty bio
Associate ProfessorM.A., University of North Carolina at Chapel HillB.A., University of South Carolina
Andy Bechtel teaches editing and writing for print and digital media. He joined the faculty in 2005. Bechtel has nearly 12 years of editing experience in newspapers, primarily at The News & Observer in Raleigh, N.C. His other experience includes work as a copy editor and page designer at the News & Record in Greensboro, N.C. While teaching at UNC, he worked for a summer at the website of the Los Angeles Times.
Bechtel is a member of the American Copy Editors Society, and he has served as a member of the Executive Committee of ACES. He has also written several articles for the ACES newsletter and website. Bechtel is the author of two online courses for Poynter Institute’s NewsU: one on the fundamentals of editing and another on alternative story forms. He also has written reviews and articles for publications such as Journalism & Mass Communication Educator, Society for News Design Update and the North Carolina Media Law Handbook.
Mark Briggs »faculty bio
Adjunct InstructorM.A., University of North Carolina at Chapel HillB.A., Gonzaga University
Mark Briggs brings years of experience and an online teaching background to the MATC program. He is the author of "Entrepreneurial Journalism," a book about the rise of journalism startups and how to start your own journalism business, published in 2011. He previously wrote "Journalism 2.0: How to Survive and Thrive in the Digital Age," which was published by J-Lab and the Knight Citizen News Network in 2007 and downloaded as a PDF more than 200,000 times in English, Spanish and Portuguese, and "Journalism Next."
Briggs is director of digital media for KING 5 television in Seattle and served as a Ford Fellow in Entrepreneurial Journalism at the Poynter Institute from 2010 to 2012. Previously, he co-founded Serra Media, a Seattle-based technology company, and spent nine years running newspaper websites in Everett and Tacoma, Wash. He is also co-founder of Fork, an iPhone app for food photography. Briggs has served as a speaker, trainer and consultant about journalism in the digital age for various projects around the United States, Europe and the Middle East. He is a 2000 graduate of the MJ-school's residential master's program.
Rhonda Gibson »faculty bio
Associate ProfessorPh.D., University of Alabama B.S., University of Tennessee
Rhonda Gibson joined the School of Media and Journalism faculty in 2001, and she served as the MATC academic director from 2011-2014. Her teaching areas include journalism writing and reporting, media ethics, sexual minorities and the media, and mass communication pedagogy. Rhonda has also taught online for six years.
Before coming to UNC-Chapel Hill, Gibson was on the faculty at Texas Tech University, where she received the inaugural Wendell Mayes Research Scholar Award and the L.U. Kaiser Innovative Teaching Award. She has also taught at the University of Houston and the University of Alabama-Birmingham.
Her research focuses on the effects of exemplification in journalism on issue perception and the effects of images of sexual minorities in the media. Her research has been published in Journalism & Mass Communication Quarterly, Communication Research, Newspaper Research Journal, and Journalism & Mass Communication Educator, among other publications. She is working on a book examining the changing communication strategies and public opinion regarding same-sex marriage.
Joe Bob Hester »faculty bio
Associate ProfessorPh.D., University of AlabamaM.A., Texas Tech UniversityB.A., Texas Tech University
Joe Bob Hester teaches courses in advertising copywriting, media planning, and campaign planning, and he advises students competing in the AAF National Student Advertising Competition. He joined the faculty in 2001.
His primary research interest is research methodology, particularly the use of computational social science approaches. Other research interests include advertising, social media and media agenda setting. He is author of a chapter in "Advertising and Society: An Introduction" and co-author of a chapter in the textbook "Advertising & The Business of Brands." He has published research articles in Journalism and Mass Communication Quarterly, Newspaper Research Journal, Journalism and Mass Communication Educator and other journals.
Anne Johnston »faculty bio
ProfessorPh.D., University of OklahomaM.A., University of OklahomaB.A., University of Central Florida
Anne Johnston has taught research methods for eight years, three of which she has taught online. Her research interests include political communication, political advertising, women and politics, and diversity issues in the media. She is the co-author of the 2001 book, Videostyle in Presidential Campaigns: Style and Content of Televised Political Advertising. During the 2004 U.S. presidential campaign, Johnston served as a member of a national consortium of scholars, researchers and students studying the communication and media used during the election. She is co-director of The Irina Project (TIP), which provides resources for the responsible and accurate reporting of sex trafficking. Johnston was selected as the 2004-2006 Julian W. Scheer Term Professor in the School for overall excellence.
Kimberly Moore »faculty bio
Adjunct InstructorPh.D., University of North Carolina at Chapel HillM.A., North Carolina State UniversityB.A., University of North Carolina at Chapel Hill
Kimberly Moore is vice president of marketing and external relations for North Carolina Mutual Life Insurance Company. Before joining North Carolina Mutual, she consulted for several universities and held faculty positions at North Carolina A&T State University and North Carolina State University. Moore earned a bachelor’s degree and a doctorate from the UNC School of Media and Journalism and a master’s degree in English from N.C. State.
Cathy Packer »faculty bio
ProfessorPh.D., University of MinnesotaM.A., University of MinnesotaB.A., University of North Carolina at Chapel Hill
Cathy Packer’s two major research interests are reporter’s privilege law and the law governing public and media access to government information. Packer teaches media law and Internet law to undergraduate and graduate students and is a co-editor of the North Carolina Media Law Handbook, to which she contributes the chapter on access to state and local government records. Packer was honored with the 2010 David Brinkley Teaching Excellence Award for her dedication to her students – undergraduate and graduate alike. She serves as faculty director of the UNC Center for Media Law and Policy, a joint program of the UNC School of Media and Journalism and the UNC School of Law. Packer also organizes UNC’s First Amendment Day, a day-long, campus-wide event that both promotes a vibrant marketplace of ideas on campus and encourages tolerance for the ideas with which one disagrees.
Laura Ruel »faculty bio
Associate ProfessorM.A., University of MissouriB.A., Colgate University
Laura Ruel teaches visual communication and multimedia journalism. Before coming to UNC in 2004, she was inaugural director of the Estlow Center for Journalism and New Media at the University of Denver. She is the founder of the Society for News Design's Best of Multimedia Design competition. She was project leader for the Poynter Institute's Eyetrack III research and is co-founder of DiSEL, the Digital Storytelling Effects Lab. Since 2009, she has been executive producer of the award-winning multimedia project, poweringanation.org. Before joining the academic world she worked for more than 15 years at a number of publications including the South Florida Sun-Sentinel, the Omaha World-Herald and the Rocky Mountain News.
Lisa Villamil »faculty bio
Assistant ProfessorM.A.E., Virginia Commonwealth UniversityB.A. and B.F.A., University of Missouri
Lisa Villamil is an information designer with almost 20 years experience as a creative director, interaction designer, information architect and communications director. She is passionate about the possibilities of integrated media to tell compelling stories. Lisa works on commercial and editorial projects designing and leading multimedia teams to produce interactive design, data visualizations, animations, motion and print products. Project experience includes start-ups and product development in the U.S. and Middle East, information architecture and brand strategy for digital agencies in the U.S. and Europe, museum interactive exhibits and games, and digital and print publication design. Lisa also serves as a research editor at the annual Cannes Lions International Festival of Creativity in France where she researches design and creative industry trends.